We don’t just create content for higher education…we build content systems.
Higher Education teams are operating in content chaos.
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You are under increasing pressure due to:
Overloaded internal teams managing constant content requests
Expensive one-off productions with short shelf lives and questionable ROI
Enrollment and social media pages with weak storytelling and a lack of brand alignment
Fragmented messaging across departments
Social teams left without direction and asked to “figure it out later”
As a result, content production is reactive, inconsistent, and inefficient, leading to lower quality output and overwhelm.
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The best colleges today operate with the consistency and discipline of media brands.
We fill critical content gaps while building content systems that reduce internal workload and improve long-term output.
Align content across the full enrollment funnel
Increase content output efficiency
Reduce internal production burden
Strengthen brand trust and student engagement
Improve clarity between content activity and enrollment outcomes
Ensure consistency across departments
Our Core Services
A strategic diagnostic to uncover inefficiencies, messaging gaps, and opportunities for enrollment growth.
Includes:
Review of web, social, and paid content ecosystem
Funnel and messaging breakdown analysis
Production workflow evaluation
Strategic roadmap for implementation
Instead of creating content reactively all year, we front-load production into a 7–12 day sprint that powers your entire enrollment cycle.
Includes:
Content strategy and system architecture
Development of reusable in-house content libraries
Foundational high-impact content production
Cross-team system implementation
This includes website videos, paid ad creative, and social media content.
Long-term optimization and support to help your institution scale and improve over time.
Includes:
Ongoing content production
System optimization and iteration
Department expansion
Performance refinement
Case Study: Pitzer College
Content Audit + System Build
12 days of filming = Full Content Ecosytem
25 videos being produced for the website, social, internal comms, and paid media campaigns + 500 photos + a 5TB edited footage library.
Content is still in Post-Production. Here is one example:
Reviews from Pitzer’s Board Members
“The board spontaneously applauded the visit video and then exclaimed that they all want to apply to Pitzer / send their students to Pitzer."
— Tricia Milford-Hoyt | Pitzer Marketing Director“The way the campus was shown and gave context without literally stating the location, but told a story was inspired.”
— Pitzer Board Member“My child is looking at colleges right now and that is the best video I’ve seen from any college in that process.”
—Pitzer Board MemberCase Study: Crafton Hills College
Content Audit + System Build
6 days of filming = 1 year’s worth of content.
22 videos produced for the website, social media, and paid advertising campaigns + 500 photos + a 3TB edited footage library.
Here are a few examples:
School Overview Video
MESA Program Video
Campus Tour Video
Honors Program Video
Reel Examples
Owner of Southwest Media
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Film school educated, Hari Khalsa has been creating content for education organizations for over 12 years.